B2C Marketing Measurement Real Estate 
Victorious PR
JULY 25, 2022
Whether B2B or B2C, your business is only as good as your sales. While PR can’t provide a direct ROI because it is too organic to measure, we can share some client testimonials that illustrate what we’ve been able to do to help our clients grow their businesses. How to Use Your PR Coverage to Scale Your Startup.
Sword and the Script
OCTOBER 16, 2018
It would sure be nice to buy a pound of marketing automation , turn it on, and then relax as highly qualified leads pour in. That my takeaway from this interview published today with a gentleman who has a history in marketing automation. Marketing automation isn’t an auto-pilot type function as most companies would like it to be.
The Proactive Report
MARCH 18, 2016
Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. UGC works better because of the #Socialproof consumers see as real – in photos, reviews, videos from others like them. A3: @CMIContent reports 78% of B2C Marketers plan to use #UGC in their mix in 2016.
The Proactive Report
MARCH 18, 2016
Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. UGC works better because of the #Socialproof consumers see as real – in photos, reviews, videos from others like them. A3: @CMIContent reports 78% of B2C Marketers plan to use #UGC in their mix in 2016.
Waxing UnLyrical
MAY 27, 2016
Each year we measure our success on whether YESS achieves its fundraising goal. Using the Social PR Virtuoso method of measurement, we were able to see that we exceeded our goals with social media reach and earned quality coverage from our media efforts. The motto for the Duck Derby is “Adopt a Duck. Help a Child.”
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