Waxing UnLyrical

NOVEMBER 8, 2011

It is very rare that social media is used to propel or hurt brands in significant business-altering ways. And brands should prepare for such an eventuality with an integrated public relations/social media strategy. It is hard to regain control of an often uncontrollable situation if you never had control in the first place.

Case Study 74

Case Study Study Brand Branding 74

Mindful Marketing

JUNE 19, 2022

Now we need to be careful not to offend a brand-new category of ‘beings’—machines. After years of practice, months of character-study, and weeks of rehearsal, good actors very convincingly lead us to believe they’re someone they’re not. A metaphor for what I’m suggesting is acting.

Comparison 65

Comparison Technology Google Engineering 65

ZudePR

JUNE 6, 2016

Have you installed every productivity app and extension known to man? Yet still you spend your days in a distracted fuzz. Waiting for the inevitable finger of doom to swipe the smartphone of oblivion. ​Do Do you want to do something about it? Learn new habits? Do deep work – a nd start living a life you're proud of? My new deep work routine.

Writing 114

Writing Social Media SEO Blogging 114