PRSay

SEPTEMBER 17, 2019

For PR pros, tens of millions of dollars may not be a realistic goal for a social media campaign, but it is a good demonstration of how a product launch combined with an exciting social push can drive big results for a client. The launch video now has 100,000 views on Twitter and another 20,000 on YouTube.

Product Launch 149

Product Launch Storytelling Social Media Video 149

Karen Freberg

JUNE 24, 2019

It was this trip back in 2017 that sparked the idea of creating and launching an Educators Summit at Cannes Lions. Plus, Dunkin did win the award for best product launch (well, it was only available for a day!). I had only attended Cannes Lions once before, and it was amazing. Why was the Educators Summit created?

Education 64

Education Creativity Pinterest Facebook 64

Sword and the Script

DECEMBER 20, 2022

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Relentless focus on the customer .

Marketing 196

Marketing Content Marketing Data Social Media 196