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Leading With Ethics During COVID-19

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. Photo credit: shutterstock.

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An Ethical Test: Why I Blew the Whistle on Corruption at My Organization

PRSay

As PR practitioners, every day presents a new opportunity to reinforce our commitment to ethics. I had been enjoying my time as a public affairs officer at the Phoenix Veterans Affairs Health Care System (PVAHCS). Due to this effort as a government whistleblower, PRSA awarded her PR Professional of the Year in 2015.

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6 Ways to Improve Your Business Expertise and Strengthen Your Ethical Core

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

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BAME voices takeover #FuturePRoof for fourth book

Stephen Waddington

FuturePRoof was founded by Sarah Waddington in 2015. Her goal was to create a platform to assert the value of public relations as a strategic management function and promote best practice. I caught up with four of the authors this week ahead of publication to ask them about some of the biggest issues facing our profession.

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PR Rock Stars (of the future): 19 new college grads ready to take over the world

Communications Conversations

So, without more rambling from me, I give you our next generation of PR Rock Stars–the class of 2015. The National Conference will host about 1,700 students, providing the attendees with more than 30 sessions with public relations professionals representing a variety of public relations skills and experiences in different industries.

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Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

If you’re a consumer who is considering spending $26,750 (MSRP) for a 2015 Hyundai Genesis, is it reasonable to expect that Hyundai’s marketing will contain no simulations, dramatizations or other fakery? Ethically ambiguous? So what precisely is the understanding between advertisers and their consumers as to honesty? asks Preston.

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Examining the (weird) science of communication presentations

PR Conversations

Ethics experts in science or public relations have many interchangeable ideas and see the “public” through different lenses. I heard Catherine Keill speak when she was Hill+Knowlton Strategies Canada leader of its Alberta public affairs team. She also is well travelled.