PRSay

JUNE 28, 2022

DPS held the follow-up press conference where the director characterized the local police’s action as the “wrong” decision. The local District Attorney, Christina Busbee, issued a statement that they wouldn’t be issuing statements. Despite very public and memorable examples, communicators seem to learn this lesson the hard way.

Conference 180

Conference Crisis Training Public Affairs 180

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. Students write about a current event and critique the assessment.

Communications 120

Communications Case Study Training Reputation 120

wiredPRworks

SEPTEMBER 11, 2018

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pant suit for a meeting with our local school district about photographing the annual report. At that time, most community organizations – including schools – had no email database, only phone numbers and addresses. The writing is brilliant.

Communications 40

Communications Community Crisis Film 40

Critical Mention

JUNE 29, 2018

Takeaway: Tide did a great job combatting the crisis by using Twitter to reply to people having “trouble” with its products, telling them to contact their doctor or local poison center and also providing the company’s customer service number. When she’s not writing you can find her at music festivals, hiking or snowboarding.

Crisis 68

Crisis Customer Service Video Financial 68

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Wanna Subscribe? Shall We Tweet?

Social Media 61

Social Media Media Crisis Energy 61

wiredPRworks

SEPTEMBER 11, 2016

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pant suit for a meeting with our local school district about photographing the annual report. At that time, most community organizations – including schools – had no email database, only phone numbers and addresses. The writing is brilliant.

Community 40

Community Writing Education Film 40