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Exploring Best Practices in Global Communications

PRSay

The Air China flight descended through the smog and I saw Beijing for the first time in 2003. My two-year assignment in Beijing extended to 11 years in China where I also led corporate communications for Ford Asia Pacific. Our list grew, but included: We’re journalists and storytellers. July is Global Affairs Month at PRSA.

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Stories: Better than Cuddling?

PRSay

That’s according to a 2003 study by University of Oregon professors Judith Hibbard and Ellen Peters. To see the impact of storytelling on the chemical, Zak’s researchers drew participants’ blood before and again after watching videos of character-driven stories. Storytelling is a power tool of communication. The result?

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PR Rock Stars: 3M’s Heather Cmiel

Communications Conversations

This year, Heather starts her stint as president of MN PRSA–a big leadership spot. I have been involved since the first day I joined in 2003 – 14 years ago (I am starting to realize I am old). Professionally the organization has helped me grow skill sets and build a reputation in this community. million followers.

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