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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

That’s a mouthful of buzzwords, but Ryan Reeves, a product manager for the company, added some context on LinkedIn: “Signals uses AI to continually read trillions of articles to detect important company trigger-events (viral articles, product launches, financials, partnerships, headcount changes, etc.)

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10 Types of Content That Drive Demand & Boost Engagement

Cision

Ah, the “boring press release” — we’ve all read them, and most of us are guilty of writing one. PhRMA, the Pharmaceutical Research, and Manufactures of America faced this exact challenge. Though, spending hours writing and researching a high-quality white paper does not automatically translate to inbound leads.

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10 Types of Content That Drive Demand & Boost Engagement

Beyond PR

Ah, the “boring press release” — we’ve all read them, and most of us are guilty of writing one. PhRMA, the Pharmaceutical Research, and Manufactures of America faced this exact challenge. Though, spending hours writing and researching a high-quality white paper does not automatically translate to inbound leads.