PR Breakfast Club

JUNE 29, 2014

It takes a special environment to enable employees to promote their ideas both internally and to the editors and others being pitched. She now heads up the Vantage Intern Program, or VIP, where she has revamped the intern training program and now serves as a go-to leader and mentor for all interns. Creativity.

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Solo PR Pro

JUNE 21, 2016

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

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PRSay

APRIL 19, 2016

To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. The combination of outdoor and a local online presence is quite powerful.

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