Mon.Aug 28, 2023

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MidwestCon 2023. A Recap of Knowledge.

Reputation Us

I was fortunate to be invited and attended Saturday’s (August 19) MidwestCon in Cincinnati. What a truly remarkable experience with some magnificent presenters droppin’ some serious knowledge. I value attending these types of “innovative” and “disruptive” conferences, as they keep me on the front lines of the latest problems and solutions.

System 78
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The Key to Influencer Marketing in the Beauty Industry is Authenticity

5W PR

Beauty influencer marketing has transformed the beauty industry by changing how brands engage with consumers. Social media and online reviews are now the go-to sources for beauty advice, leading to influencers becoming trusted product recommenders and trendsetters. However, the key to effective beauty marketing with influencers in today’s saturated market is authenticity.

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#MediaMonday – Molly Amber

HMA Public Relations

Today’s #MediaMonday comes to us from Molly Amber, a freelance writer for Fabulous Washington and travel and food influencer in the Pacific Northwest.

Travel 94
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They’re a 10, but They Don’t Join Social Media Trends*

Buchanan PR

Photo by S O C I A L. C U T on Unsplash In the dynamic world of social media, trends have become powerful drivers of engagement, brand awareness and community interaction. Amidst the rise of TikTok and the growing number of online audiences, many companies have started partaking in various social media trends, from major brands like the popular language learning app Duolingo to smaller, more local organizations like law firms and libraries.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Replacing AI with EI (Emotional Intelligence)

Landis PR

By Makenzi Jordan Rodriguez Photo courtesy of Pixabay Empathy is a distinctly human trait. Whether we love or hate it, artificial intelligence (AI) has undoubtedly reshaped how we live, work and interact. From iPhones to self-driving cars, we have adapted our lives around technology, and most recently, AI. Despite AI’s robust capabilities, there is one crucial aspect that it will never be able to replicate: empathy.