Remove Data-Driven PR Remove Infographics Remove Measurement Remove Pitching
article thumbnail

Why CEOs Should Invest in PR Attribution and PR Measurement

Onclusive

Digital communications attracts and engages customers: What is the New PR? With digital convergence, PR and media communicators are no longer just the traditional writers of press releases or distributors of media pitches. PR is now being fueled by the omnipresence of digital content.

article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

Out of 1001 PR Pros interviewed, what percent used generative AI in the following tasks? Data-driven PR Data-driven PR uses analytics to guide PR strategies. It focuses on media coverage, audience data and social trends to improve campaign effectiveness. Increasing Multimedia 5.

Trends 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

Out of 1001 PR Pros interviewed, what percent used generative AI in the following tasks? Multimedia in PR Trends In 2024, your public relations strategy should incorporate various multimedia elements. Data-driven PR Trends PR pros are using data-driven analytics to guide PR strategies.

Trends 105
article thumbnail

From PR to Marketing: Why You Should Expand Your Skill Set

Shift Communications

The ability to show our PR efforts are working. Google Analytics is a tool that can help businesses measure a bunch of different things, but it can also be a great asset for PR pros. Creating content – whether it’s a white paper, an Infographic or original research – can help make news for us. Get to know them!