ImPRessions - Crenshaw Communications
OCTOBER 4, 2022
” “We offer great customer service/value/reliability.” As storytellers, we’re taught to show, not tell. When Russia invaded Ukraine last February, she organized resources, transportation, and shelter for those fleeing the war. We work hard to recruit the best.” Insist on examples.
Burrelles Fresh Ideas
MAY 23, 2023
Increased use of artificial intelligence in travel: AI is already being used in various aspects of travel, from chatbots for customer service to personalized recommendations for accommodations and activities. Effective storytelling helps to evoke emotions, build connections, and inspire travel, ultimately driving demand.
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