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7 Reasons Your B2B Content Marketing Program Fails to Deliver that You Probably Haven’t Heard Before

Sword and the Script

Content marketing is a strategic communications program that can produce leads, but how you do that has to be subordinate to the audience building goals if you want the program to be successful. See these related posts: The PR Opportunity for Brands as Publishers Tinker with Journalism. 5) You don’t promote your product enough.

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Maxim Behar for MeTV: PR is Changing Every Single Day

Maxim Behar

I take pride in welcoming Mr. Maxim Behar, CEO and Chairman of the Board of the M3 Communications Group to the show. But I was such a big fan of journalism, so I became a correspondent, travelled all over the world and met a lot of people. This is the largest PR community in the world. Maxim: Hello Sydney, hello Sukruti!

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PRoust Questionnaire: Helen Slater

PR Conversations

High-quality thinking and good, ethical practices. In the “real” world, where I meet with people I like, who hold similar values to mine (and where they like to enjoy themselves). To leave the field of interior design and go into journalism–that eventually led me into PR. Or they think it’s only about media.

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How Can Old School Strategies Counter Disinformation? – Ellen Crane

Ethical Voices

She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. Ellen addresses a number of important ethics issues including: What to do when your ethical values diverge from your employer’s values? Ethics is very important to me. I had it for about 15 years.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Mass communication aims to meet these needs. Main Topics Quick Links What is Mass Communication?

Ethics 52