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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

OCTOBER 3, 2023

For its part, BuzzSumo appears to be targeting small- and medium-sized businesses (SMB) and seems intent on winning business away from Muck Rack. This feature fine-tunes content, aligns tone with brand guidelines”; Recommended topics. click image for higher resolution) 2. Quick copy polishing and captivating headline generation.

Analysis 151
Analysis Tools Software SMB 151
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. PR has a bigger role in content. “I

Marketing 196
Marketing Content Marketing Data Social Media 196
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