Deirdre Breakenridge

NOVEMBER 9, 2018

A Guest Post by Jessica McClanahan, Graduate Student, American University, PR Expanded Blog Contest Winner. Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound.

Engineering 383

Engineering System Hotels Television 383

Cision

JULY 26, 2017

There are a lot of best practice blogs about how to increase reach that may or may not be effective (some people believe that liberal use of videos and images may increase reach to an audience), but the big picture of Facebook reach is that brands cannot consistently reach most of the fans and followers with organic Facebook posts.

Social Media 233

Social Media How To Insurance Insurance 233

Sword and the Script

DECEMBER 11, 2018

With more brands and industries getting comfortable with digital communications (social, blog, e-blast, etc.) Think Google Hotels, Flights, weather, etc.). Facebook will be used more as a mass marketing tool, like a television station. Weak agencies will go out of business because they’re irrelevant.

Social Media 93

Social Media Marketing Media Creativity 93