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5W PR
NOVEMBER 23, 2021
But one of the problems for businesses – and their PR people, Instagram continues to limit access to paid advertising on their site. Wondering if it’s worth the time and effort to build a business account on Instagram? According to cision.com, Instagram gets 4.21 percent engagement per post compared to.07 07 percent for Facebook.
Sword and the Script
DECEMBER 11, 2018
As I’m wont to do at year’s end, I ask many brilliant marketing and PR types for their take on what might transpire over the next twelve months. This year, more than 20 professionals – real people that do real marketing and PR work every day – responded and with high-quality ideas that I found to be invigorating and thought-provoking.
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