Waxing UnLyrical

APRIL 11, 2019

The visuals for the creative elements were whimsical, inspired by Dr. Seuss and approved by his estate. SA developed a website for the campaign and focused on social media and media relations to build awareness. Healthy Birth Day developed a mobile app to make it easy to track and record movements.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Waxing UnLyrical

DECEMBER 4, 2018

Dawn is an accredited public relations practitioner (APR) with 18 years of experience in public relations and marketing. Her expertise encompasses public affairs, media relations, community relations, social media and digital communications.

Trends 77

Trends Marketing Real Estate Public Affairs 77

Waxing UnLyrical

MAY 27, 2016

I’ve held on to a theory for a while now: Social media and media relations are a paradox. In today’s media landscape both are critical in public relations , but my theory begs the questions: Can the old and the new be blended together, and (bigger question) can one help drive success for the other? Help a Child.”

Media Relations 50

Media Relations Social Media Media Real Estate 50

Sword and the Script

OCTOBER 16, 2018

See these related interviews: Managing Media Relations for a Publisher; Off Script No. If you weren’t doing what you do now you’d be …real estate or finance. If you suddenly got 10% more marketing budget you’d spend it on… account based marketing (b2b) or Oktopost (b2c). 32: Rachael Wolensky of ALM.

Marketing 56

Marketing Real Estate Analytics Interviews 56