ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Everyone should be aware of these requirements so they aren’t blindsided later in the process. . We’re living through COVID-19 and a presidential election year, and both eat up a huge amount of media bandwidth. They don’t have to be mutually exclusive, especially in B2B PR. . Flag challenges that could impede success.

Publicity 334

Publicity How To Agency Product Launch 334

MaccaPR

AUGUST 10, 2020

If you’re a B2B marketer, right about now you’re frantically testing which marketing strategies will help get you through the worst economic catastrophe since the Great Depression, the worst pandemic since 1918 and the most widespread racial upheaval since 1967. What’s a B2B marketer to do? It’s chaos out there. Can you elaborate?

B2B 71

B2B Interviews Crisis Trade Shows 71

Sword and the Script

DECEMBER 15, 2020

More and more prospects are seeking counsel of friends and peers in making buying decisions for software and other products. Getting unbiased, raw opinions from product users before buying is as important in the buying decision as website content, logos, case studies and demos. “More focus on crowd-sourcing.

Marketing 167

Marketing Employee Content Marketing Training 167