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2021 Crisis Spotting

Reputation Us

How Organizations Can Play Offense, Not Defense, When Preparing for the Next Crisis. Confession … our firm , which specializes in crisis response, didn’t see the crises of 2020 coming. CRISIS OFFENSE, NOT DEFENSE. Typically, when a crisis inflicts a company, leaders go on the defense. Who did, really?

Crisis 78
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What PR Pros Should Know about the Next Generation of Journalists

PRSay

The new research follows Greentarget’s reports in 2020 and 2021 , which examined how journalists can counter fake news. Public relations professionals should make sure their teams and clients are prepared to face tough questions during a crisis. The news media will continue to grapple with social, economic and technological changes.

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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

Speed - this is the speed of decision-making and how fast you can adapt to any crisis, the speed of saying "thank you" and "sorry". In the past, crisis management was very easy. To react quickly, you need to be perfectly prepared and go through often crisis management trainings. How do you think PR agencies will change? -

Meeting 98