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Why Tech Is Important To PR

ImPRessions - Crenshaw Communications

Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. Reading that in 2009 — when it was published — might have led you to believe that media relations was no more. Just consider the ways technology has already benefited PR.

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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. The reason is clear - advertisers are gradually withdrawing from everywhere - newspapers, television, radio to devote themselves to online media. What does it do?

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Social Sharing Feeds Our Appetite for News

David PR Group

A few years ago when traveling to meet a client, a story about his business was published in the local newspaper that very morning. This happened in 2009 and should have been a clear signal to divest immediately all print media company holdings. He replied that he hasn’t read a newspaper in years. I was taken aback.

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Media relations is thriving

Stephen Waddington

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. The Daily Telegraph was the first UK national newspaper to go online in November the same year.

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A call for a public inquiry into the impact of media and tech on democracy

Stephen Waddington

Homelessness in England fell between 2003 and 2009. In fact, the quote “Lib Dems winning and on the up after by-election victory” was a claim made by party leader Jo Swinson in an interview on BBC Radio 4’s Today Programme. Sajid Javid claimed that homelessness had been halved under Conservatives administration.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

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