Remove 2002 Remove 2020 Remove Communications Remove Measurement
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This Semrush Acquisition of Backlinko hits PR, SEO and Content Marketing Trifecta [PR Tech Sum]

Sword and the Script

For example, the domain authority (DA) metric invented by Semrush rival Moz, has become the defacto standard for measuring the quality of third-party sites. Semrush did the inverse: the SEO software company acquired the European PR software Prowly in 2020. OnePitch lists some of the major communications conferences for 2002. * * *.

SEO 139
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Study: Automotive Manufacturers Still Missing Out on ESG Opportunities

Bianchi Biz Blog

The Global ESG Monitor (GEM), the result of an international collaboration between communication and research agencies cometis , KOHORTEN , Xenophon Strategies and currie , examined the sustainability reporting of 140 companies from DAX, EUROSTOXX-50, Dow Jones and ASX-50. In 2020, VW applied for re-admission to the UNGC – with success.

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Look up, don’t look down. Think ‘reputation in the round’

PR in High Definition

I wish I’d known that in 2002 but it was still a useful learning in 2012. As communicators, if you want to build your brand or improve your reputation, it’s vital that you look up and around you. Measure your share. Because of these multiple touchpoints, there is a greater emphasis on consistency in your communications.