Remove on-attracting-v-closing-business
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On Attracting v. Closing Business

Waxing UnLyrical

The “picking brain&# part of his email said this: “Having freelanced in the past, I understand many of the hurdles and recognize that I am not much [of] a sales person (re: closer) when it comes to attracting new business. Is there a difference between attracting new business and closing new business?

Web 77
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

2023 is the year to focus on your partnership model as a new growth driver for your business. I encourage you to start thinking about how you can build up your ecosystem and bring your partners in close to help insulate your customer revenue streams.”. To that end, this year’s roundup is uh-mazing. I see a few things.

Marketing 189
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

As AI becomes ubiquitous in business, human connections, authenticity, trust and empathy will be difference makers.” ~ Grace Platon , Trust, Empathy & Employer Branding, Communicate Grace , LLC 4. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 192