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Importance of PR in Today's Uncertain World

PR for Anyone

Here are some successful pitch ideas we used this past week that elicited immediate response from journalists: 1) Real estate – when the Fed dropped interest rates, it crushed the stock market but proved incredibly valuable to the real estate market (NBC). Most of my clients came from speaking engagements.

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What to Pitch the Media in Spring

PR for Anyone

This is one of my favorite times to pitch television. This is what I tell everybody – all of my clients – every single person watching this video has a story to pitch television related to graduates. If you’re a real estate agent – what does that college graduate need to do to prepare to buy a house someday?

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Land Media Using a Non-Profit

PR for Anyone

I have a former client who is a real estate agent. She has gotten quite a bit of media related to her walk but it also mentions her as a real estate agent. She also created an essay contest at the local high school about what it means to be a woman when you can now run for President. She lost a son to suicide.

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Public Relations Strategy to Pitch the Media Today

PR for Anyone

Are you a real estate agent who can talk about how this helps people qualify for a higher mortgage? Because I live in Virginia, I’ll use Virginia as an example. Here is a sampling of laws that went into effect on January 1, 2022: Minimum wage increase – Are you in an industry where this is impacted?

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