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Unlocking Revenue Potential With The Power Of PR

Landis PR

Metrics such as web traffic, page views, bounce rates, time spent on the website, and SEO ranking, all rely on PR tactics. PR and content play vital roles in managing and accelerating the sales funnel. Smart revenue marketers employ PR-specific tracking mechanisms to link these metrics back to PR efforts.

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How Amazon Uses Brand Storytelling to Inspire Investment

Beyond PR

Finally, earlier this year Amazon announced that its cloud-based hosting service, Amazon Web Services (AWS) earned $10 billion in revenue. Amazon.com serves consumers and AWS serves enterprises that need web based services. Bezos outlined this thesis well himself in an interview with The Hollywood Reporter. Nobody will watch.”

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Practical perspective of PR management

PR Conversations

PR manager shows organizations how to leverage web networks for business development purposes. They identify relevant publicity opportunities, organize interviews, land speaking engagements for CEOs. Noticed an interview with the rival’s CEO in a well-known magazine? This makes them perfect public figures.

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Examining the (weird) science of communication presentations

PR Conversations

Ex-ballerina, TED talker, TV host (Discovery, Science Channel, NatGeo), Web host (Discovery Digital, Wild Sex, Scientific American).” More importantly, Cianfarani speaks her mind on policy matters and has experience fixing things in public/private sector relationships. She describes herself as a “PhD biologist with a twist.

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Examining the (weird) science of communication presentations

PR Conversations

Ex-ballerina, TED talker, TV host (Discovery, Science Channel, NatGeo), Web host (Discovery Digital, Wild Sex, Scientific American).” More importantly, Cianfarani speaks her mind on policy matters and has experience fixing things in public/private sector relationships. She describes herself as a “PhD biologist with a twist.

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The Blurry Edges of PR; Off Script #11: Kevin Hartman of LTPR

Sword and the Script

And so it is with great pleasure, I bring you another edition of the Off Script interviews series. In all, the six-year period involved two combat deployments (Iraq ‘07-‘08; Afghanistan ‘12-‘13) with the National Guard and time in between working for the Oregon Army National Guard Public Affairs Office.