Remove Hotels Remove Interviews Remove Newspapers Remove Viral
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Behind the Headlines With Matt Sutton

Cision

In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. My favorite headline that probably got the most attention was, “Summertime Sadness: Don’t fall victim to this hotel booking scam – like I almost did.”

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How to Prepare a PR Crisis Plan

Prohibition

In today’s world, a negative story about your brand or organisation could go viral in an instant. Your crisis command centre can be a meeting room or office on your premises or an off-site location such as a nearby hotel or conference centre. What is a PR Crisis Plan? Your brand could be dragged through the mud. Final Thoughts.

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