Remove Ethics Remove Government Remove Local Remove Privacy
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4 Ways PR Creates Brand Attachment

ImPRessions - Crenshaw Communications

It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility. government when it refused to unlock the San Bernadino shooter’s iPhone. government when it refused to unlock the San Bernadino shooter’s iPhone.

Brand 149
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PRoust Questionnaire: Sean Kelly

PR Conversations

I fell into the PR profession by chance, not choice, as a result of government layoffs. Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire.

Film 40
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PRoust Questionnaire: Sean Kelly

PR Conversations

I fell into the PR profession by chance, not choice, as a result of government layoffs. Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire.

Film 40
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The New Era of Global: What Marketers Need To Know

Deirdre Breakenridge

You might even say that global businesses are joining with citizens to pick up where government leaves off by taking on new responsibilities. They are offering moral leadership where regional and national governments are failing to do what their consumers want and need. Pay attention to ethics. Be global but act locally.

Marketing 164
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

There are ethical and practical issues around it, but it’s a breakthrough that’s all the more impressive given the expectation of an improved, next-gen model next year. This is even more pertinent in the context of the current leadership deficit in both businesses and governance globally. Games are generally fun.

Marketing 189