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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

OCTOBER 3, 2023

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? I believe the generative AI is based on OpenAI technology, which makes ChatGPT. Have an interesting announcement from a PR technology vendor?

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors.

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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

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