ImPRessions - Crenshaw Communications

MAY 18, 2018

Storytelling brings brands to life. But the storytelling should go beyond the founders and employees. A great PR initiative will allow its other stakeholders (like employees, customers and third-party influencers) to tell their stories. In the B2B sector, Salesforce excels at storytelling and has a team dedicated to it.

Brand 149

Brand Branding Storytelling B2B 149

Sword and the Script

DECEMBER 15, 2020

Podcasts are great for the delivery of credible information and analysis, and storytelling. Every employee needs media training. As a result, employees at different levels, automatically and without any pretension, became spokespeople. Luciana Lima | Vila Galé Hotels. Creative employee communications.

Marketing 174

Marketing Employee Content Marketing Training 174

Shift Communications

JANUARY 7, 2015

Taking this method — to reward talent and loyalty with opportunities presented by employees’ own passions — as our cue, our NYC office was originally seeded 5 years ago with folks who had similarly proven themselves at HQ. It’s a toehold for now, but we’re ready to start our climb.

Hotels 60

Hotels Employee Storytelling Agency 60

Stephen Waddington

MAY 16, 2019

Her first job was working as a social media marketing executive on behalf of a group of hotels in the Lake District. She urged encouraged students to hone skills in creativity, storytelling and pitching. That passion drives bravery and pays off in bold creative ideas that make a difference.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 96

Social Media Marketing Media Creativity 96