Status report: artificial intelligence (AI) in public relations
Wadds Inc.
NOVEMBER 11, 2023
The impact of AI on public relations is set to be transformative for public relations practice, but it will demand updated practitioner capabilities. We have almost certainly underestimated the medium to long-term impact of AI on public relations. The pessimistic argument is that it’s a threat to all professional disciplines. The optimistic viewpoint sees it as a tool to help public relations practitioners work more efficiently and effectively.
119 
Let's personalize your content