Customer Service Media Relations Trade Shows YouTube 
ImPRessions - Crenshaw Communications
APRIL 24, 2018
Most people think of third-party influencers as YouTube stars with millions of subscribers, or Instagram gurus pushing beauty products. Influencer PR for B2B is about nurturing genuine relationships with personalities who can influence the customer journey, from lead generation to purchase and beyond. 6 Sources of B2B influencers.
MaccaPR
FEBRUARY 10, 2015
Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Yet the marketing genius that fueled Taylor Swift’s rise to mad levels of worldwide-stardom goes far beyond her mastery of media relations.
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