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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

OCTOBER 30, 2014

Just like how Aaron talked about how the BBC can see what stories work we can analyse how people consume and share our content. This obsession with newspaper, radio and television coverage – earned media – is a rabbit hole we disappeared down in the 1950s. Power that me must wield responsibly. Data is great for PR people.

Crisis Communications

Crisis Communications Transportation Conference Social Media

How to Plan a Satellite Media Tour That Amplifies Your Earned Media Strategy

Beyond PR

JULY 26, 2016

Strategies that take into consideration your audience’s preference to consume content across paid, earned, social and owned channels. When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. Plus, travel and transportation can be expensive. “

Strategy

Strategy Media Radio How To

Public Relations Today

Future of PR and social media for International Air Transport Association crisis communications conference

How to Plan a Satellite Media Tour That Amplifies Your Earned Media Strategy

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