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Business Leaders: PR Tips To Ace Media Interviews

ImPRessions - Crenshaw Communications

At the same time, having a terrific media spokesperson who can nail the messaging, handle tough questions and make business or technical language accessible isn’t always easy. . While some executives are born to be media resources, and they’re every PR person’s dream. Reflect and offer constructive feedback.

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5 PR Mistakes And What To Learn From Them

ImPRessions - Crenshaw Communications

Lack of preparation for a media interview. Some CEOs and others in leadership positions shun the idea of media training. With a live broadcast interview, all one can do is use it as a “teachable moment” for the team, offer constructive criticism and devise ways to improve for the next time.

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How a PR agency can contribute to your communications strategy, and how to select the right agency for your business

Onclusive

A typical PR agency toolkit can include some or all of the following: Strategic counsel and advice Reputation management Crisis management Media relations, including outreach and pitching Analyst relations (e.g. We will highlight best practices and discuss examples of relationships that worked, as well as ones that did not.

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We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” ’ This train of thought is a highly creative process. Here’s an example.