Waxing UnLyrical

MARCH 26, 2012

One of the most fun projects I’ve worked on recently was Oxfam America’s (OA) International Women’s Day (IWD) 2012 campaign. Since OA already has a robust social media presence, our task was not to add to its social media plan, but to supplement it via blogger outreach.

Case Study 102

Case Study Internal International Study 102

Waxing UnLyrical

MARCH 9, 2015

Yesterday was International Women’s Day ( marked for the first time in 1911 , and for the first time on March 8 in 1914… the more you know …). Six marketing lessons for International Women’s Day. You’re gay’: Women give advice to their younger selves. Guess what?

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Internal International Case Study Web 40

Waxing UnLyrical

MARCH 7, 2016

Big day tomorrow: International Women’s Day. So of course, this post is by women, about women, and for women everywhere. Six marketing lessons for International Women’s Day. International Women’s Day History. ” 3.

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Internal International Case Study Banking 40

Waxing UnLyrical

MARCH 7, 2016

Big day tomorrow: International Women’s Day. So of course, this post is by women, about women, and for women everywhere. Six marketing lessons for International Women’s Day. International Women’s Day History. ” 3.

Internal 40

Internal International Case Study Banking 40

Waxing UnLyrical

APRIL 2, 2016

You know… the “old” days, back when we didn’t have social media. And for PR to really work in this day and age, it’s really only the last one that counts. In fact, one of its most successful campaigns, “ Small Business Saturday ,” has been running for the better part of a decade now.

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Strategy Case Study Community Creativity 40