Remove Branding Remove Privacy Remove Technology Remove Wireless
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Has Apple Lost Its PR Magic?

ImPRessions - Crenshaw Communications

But 2019 has so far been a rough year for the world’s most valuable brand. In consumer technology, it’s the norm for sales to slow and profits to erode over time. That’s why it was a shock last week when Apple pulled the plug on its highly anticipated AirPower wireless charging pad. Until recently, that is.

Wireless 156
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A Marketing Approach to Prove PR Value; Off Script No. 45: Stacey Miller of The Auto Care Association

Sword and the Script

Internally, we were faced with disparate technology systems and metrics that made it hard to create a baseline and goals for our team. I wanted to tackle the challenge of making our brand more prominent in mainstream media. 3) Data privacy seems to be a marquee issue for the association. So, what’s the problem?