ImPRessions - Crenshaw Communications

MAY 22, 2018

Every B2B tech PR person dreams of the splashy feature that will help make their company brand instantly recognizable. Just as some celebrities are famous for being famous, big-media notoriety can build the ego without building the brand. Those hours, of course, include studying trade journals, reviews, and analyst reports.

Pitching 168

Pitching Real Estate B2B Journalism 168

Beyond PR

MAY 17, 2018

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. Both Choi and Forsythe would consider using infographics or videos provided by brands, as long as they meet journalism quality standards. Use Multimedia to Tell a Better Story.

Infographics 54

Infographics Print Video Real Estate 54

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52

PR Conversations

JULY 17, 2014

Which real, historical or fictional person or brand would you like to give a reputation makeover? In the “real” world, where I meet with people I like, who hold similar values to mine (and where they like to enjoy themselves). And the Duke and Duchess of Cambridge. What’s the best career decision you ever made?

Real Estate 71

Real Estate Local Government Internal 71

Bad Pitch Blog

SEPTEMBER 8, 2008

I am writing to you from 35,000 feet where American and something badly branded as Gogo Inflight has granted me 12 buck access to the Internet. Print outlets have been dying, okay let''s call it changing, for a while. Fortune Small Business drops its entire staff, The Wall Street Journal cuts a variety and Fortune kills off dozens.

Journalism 41

Journalism Real Estate Print Newspapers 41