The principles of ghostwriting
PR in High Definition
OCTOBER 24, 2016
Ghostwriting, the act of creating work like a book or a byline for someone else to take the credit, can be spooky at first for anyone managing the process or writing the content themselves. If they don’t say it, don’t write it. Now a straw poll – did I write this or was it ghost-written for me? Trick or treat?
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