Content Foundations: Buyer Personas, Why Use Them & How to Make the Most of Them
Cision
APRIL 6, 2016
And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. What Are Personas (Empathy Maps) & Why They Are Effective. They focus on trivialities.
120 
Let's personalize your content