Remove Agriculture Remove Consumer Remove International Remove Storytelling
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Strategic Collaboration: Creating Meaningful Connections

PRSay

As consumers, we spend little time thinking about the people behind our favorite brands. I work for Vermeer Corporation, a global industrial and agricultural equipment manufacturer. We knew we wanted to use a storytelling framework to connect our employees to our customers and our new brand promise. Yet, do they really know us?

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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. Video also works well as an internal tool for company announcements or simply to show accessibility, as Intuit CEO Brad Smith does in his “ new employee welcome message.” It’s pure storytelling.

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