Remove 2007 Remove Newspapers Remove Print Remove Technology
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Prediction: 50% of media relations positions will be eliminated in 10 years

Communications Conversations

And where adoption of new approaches and technologies is the norm. But, look how much has changed in 10 years (keep in mind, in 2007, the iPhone was invented). daily newspapers (print and digital) fell 8% in 2016–the 28th consecutive year of declines. Where audience reach seems to be more fragmented by the day.

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10 insights for public relations from the 2017 European Communications Monitor

Stephen Waddington

However, longitudinal data collected since 2007 from nearly 25,000 communication professionals throughout Europe has repeatedly found the strategic alignment of communication and organisational goals as the most important issue. #4 4 Channel shift from print to social exaggerated. 5 Hypermodernity.