Sword and the Script

JUNE 4, 2022

It seemed like any ordinary day in August of 2002. >>> Do you work in communications, PR, public affairs, marcom, or a related field? My son’s Eagle Scout service project included a book drive (along with school supplies and porting goods) for the Standing Rock Sioux Reservation in Fort Yates, North Dakota.

Survey 78

Survey Public Affairs Government Community 78

Maxim Behar

NOVEMBER 15, 2023

In 2002 I was responsible for coming up with the standard of the country’s business ethics. I think politics and public affairs should be done by people who can answer any question. Get busy doing public outreach. Why did you make a recipe book and what place does cooking take in your life? I chose 25 recipes.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Mindful Marketing

JULY 28, 2015

An interesting aspect of our work is that we find ourselves doing more and more public affairs work. Please tell us about your upcoming book. Why Your Story Trumps Your Brand , which I expect to publish in 2016, is my manifesto and explanation of the primacy of story in marketing and public relations success.

Interviews 50

Interviews Communications Storytelling Marketing 50