Remove media-psychology psychology baader-meinhof-phenomenon
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The Halo Effect: Why Attractiveness Matters in PR

Doctor Spin

Here we go: Quicklinks The Halo Effect: The Power of Charisma The Halo Effect and Spokesperson Selection Over-Reliance on Positive Associations PR Resource: More PR Theories The Halo Effect: The Power of Charisma In the world of public relations , understanding and strategically using psychological phenomena can be the key to successful campaigns.

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Echo Chambers: Algorithmic Confirmation Bias

Doctor Spin

Echo chambers in social media contribute to the viral spread of misinformation by acting as initial bandwagons for complex contagions.” This phenomenon is exacerbated by confirmation bias, where users selectively consume content that confirms their preconceptions, further entrenching their views.

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