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The Media Kit: What To Include

Doctor Spin

DECEMBER 21, 2023

Corporational Determinism—The New Paradigm for Product Launching. link] There are typically two types of media kits: the main standardised version that is always available and others that are specifically prepared for a specific event, product launch, news release, etc. In Wikipedia. In Wikipedia.

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Media Wikipedia Product Launch Journalism 52
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#19: Building a framework for reputation management

NewsWhip

JUNE 10, 2021

Chris: So if anyone’s behind a computer right now, we can all go to Wikipedia, right? And we can see, what does Wikipedia say? It comes down to product launches. So if you could give us a little definition, a working definition, that would be great. The probability of something bad happening. That is a risk.

Reputation 78
Reputation Crisis Management Crisis Enterprise 78
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