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Social Media Marketing for Complete Beginners

ReimaginePR

It’s called the cover photo, and most brands fail to fully optimize this real estate. You can curate a positive reputation as a brand that always answers back. Most social media platforms give you the opportunity to visually communicate your brand message. Use your cover photo to encapsulate what your brand is about.

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How To Transform Your Brand’s Online Newsroom Into a Media Magnet

MaccaPR

If you’re already creating content for the masses — whether an infographic, video, case study, blog post, white paper or e-book — view the newsroom as an aggregator. Given its worldwide reputation for medical research and education, responding to each reporters’ requests would be overwhelming.

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