article thumbnail

Using Social Media to Get PR

PR for Anyone

Successful PR Topic : How using the number of homes staged in area was directly related to the booming real estate market. The reporter put out an urgent request on Twitter for a real estate agent with a home for sale in that area to use for his segment. This instantly caused home prices to rise in the area.

article thumbnail

Your Story Needs White Space

ReimaginePR

The same principle applies in film. I’d be assigned a script and my job was to read it and assess whether or not it was worthy of putting the money into developing it into a television series or movie. As marketers, we have to think like script writers, musicians and even real estate agents.

article thumbnail

The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Naturally, this includes cable and satellite as well as traditional analog signal broadcasts where television is concerned. The internet is the most obvious form of digital media.

Ethics 52