Fri.Apr 21, 2023

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What is User Generated Content?

5W PR

User-generated content (UGC) is created by consumers, not companies or brands. It can take the form of text, photos, videos, and other content shared online. Brands use UGC to engage audiences and boost online presence. What is User-Generated Content? User-generated content is created by consumers, not brands. It includes blog posts, photos, videos, reviews, and social media posts.

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The Value of the Informational Interview

HMA Public Relations

Informational interviews are valuable whether you are just out of college or a long-time professional. Abbie Fink shares her best tips for informational interviews in this blog post. Read more!

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Speak but be quiet. How to build crisis communication

Reputation Antistress by Sergii Bidenko

In essence, a crisis is a situation that doesn't fit into a person's or a company's previous experience. So often, getting over a crisis is very tough if we rely on common skills or verified knowledge. There's no time to really think it through- you are riding a bicycle, the bicycle is on fire, you are on fire, everything is on fire, and you are in hell… Thanks for reading Reputation Antistress by Sergii Bidenko!

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Essential Role of PR in Crypto & Blockchain

Victorious PR

Blockchain technology and cryptocurrency have emerged as game-changers in the world of finance and technology. However, due to their complex nature and relative novelty, there is a need for effective communication strategies to educate and engage with audiences. This is where public relations (PR) plays a crucial role in the blockchain industry. Blockchain PR is a specialized form of PR that caters to the unique needs of blockchain and cryptocurrency brands.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.