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The four best social media executions I’ve seen during Super Bowl week (so far)

Communications Conversations

I wrote about this fabulous piece of content marketing yesterday. Best Buy — Facebook Live with the Minnesota Vikings’ Stefon Diggs. But, you didn’t see too many brands truly “activate” the celeb like Best Buy did with its Facebook Live with Stefon Diggs. Just go check your Instagram feed.

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Content Marketing: Don’t Make Home Improvements to Rental Property

Sword and the Script

It’s almost cliché, except the advice is sage: when it comes to content marketing , don’t make home improvements to a rental property. Blab was sort of a middle ground between Periscope (single-user video) and Google Hangouts (multiple users),” reported Matt McGee , in a news piece for Marketing Land. “It

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UBER: So Cool, Yet So Uncool

Flatiron Communications

The forum was set up by investor and entrepreneur Jason Calacanis; Chris Sacca and Digg’s Kevin Rose were its “chapter heads.” A Lyft Car (via Instagram). ” Current Uber CEO Travis Kalanick went on stage and pitched the room of investors. Then, Fralic’s hand shot up. “I’m in for $500,000!”

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