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How to Effectively Communicate Your Rebrand

Cision

Change is in the air as many brands have undergone a makeover in recent months. Although some rebranding is contractually obligated with an ownership change, many companies choose to overhaul their brand in order to reposition themselves in a crowded marketplace. Read on to learn how you can tell your best rebranding story. .

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5 Outside-the-Box Content Creation Ideas

Cision

Infographic? Use these five outside-the-box content marketing media to build your brand and better engage your target audience: 1. The telecommunications company Cisco Systems relies on humor for its video. “ Podcasts have caught brands’ attention because of their exploding popularity and their ability to reach niche audiences.

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How to Effectively Communicate Your Rebrand

Beyond PR

Change is in the air as many brands have undergone a makeover in recent months. Although some rebranding is contractually obligated with an ownership change, many companies choose to overhaul their brand in order to reposition themselves in a crowded marketplace. Read on to learn how you can tell your best rebranding story. .