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Three lessons brands can learn from the Hockey Canada Scandal

NewsWhip

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Canadian brands know this. If you want to appeal to Canadians, connecting your brand to the game has always been a safe bet. . For context, Tim Hortons’ brand DNA is hockey so their departure made headline news. The Scandal .

Brand 148
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Five lessons communications teams need to learn from Rogers’ PR disaster

NewsWhip

We asked communications and crisis management expert Lloyd Rang — President and Narrative Lead of Curious Public — to share his thoughts on the lessons communications professionals can learn. . Rogers is Canada’s biggest telecommunications company and has 11 million subscribers.

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Why it’s important to prepare for a PR crisis

Prohibition

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough.

Crisis 62
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Why it’s important to prepare for a PR crisis

Prohibition

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough.

Crisis 62
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Top nine PR crises so far for 2019

Prohibition

Some of these came to light by members of the public calling brands out on social media for their slip-ups and others were campaigns by PR and marketing teams that simply did not turn out as planned. The brand played with its 30-year tagline, “the best a man can get”, and replaced it with “The best men can be”.

Fashion 75
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Faces & Markets of PRGN: Hong Kong – Asia’s World City

Bianchi Biz Blog

The city’s infrastructure, including its world-class airport and deepwater ports, along with advanced telecommunications, make it an efficient base for regional operations. Crisis Management and Sensitivity: Given Hong Kong’s complex environment, especially in recent years, businesses need to be ready for crisis management.