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Top nine PR crises so far for 2019

Prohibition

The commercial went viral, was featured in almost all national publications and generated more than four million views on YouTube in just two days. The Chinese telecommunications company has often been criticised for not practising transparency. The commercial showed clips and images of sexism in films, boardrooms and also violence.

Fashion 75
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Why it’s important to prepare for a PR crisis

Prohibition

Your business probably has multiple communications channels that you use regularly – website, blog, social media platforms, Make sure you use each of them to push out your statements and updates to your crisis until the issue has settled. For example, Chinese telecommunications company Huawei was accused by the U.S.

Crisis 62
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Beyond the Word: Why Visual Content Matters in Communications

Cision

Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics. The scene opens with an animated overhead shot of a crowd milling about, then perking up as they rush to access their telecommunications network through a metaphorical door.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Growth was exponential and it soon incorporated other technologies such as telecommunications in facilitating access to the internet. There is some concern that the media influences the agenda too much - stories that go viral don't always have merit, they are not always completely true. Social media is seen as a relative latecomer.

Ethics 52