Advertising, Big Data, Creativity and Customer Service

Don’t Fear The Robot: Why AI Is Good For PR And Marketing

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2019

Entrepreneur and presidential contender Andrew Yang has used his 15 minutes to warn us of the hollowing-out of key industries like retail, customer service, and trucking as a result of AI. Most experts doubt that neural net-powered artificial creativity can ever equal true human creativity.

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How AI is Changing the Face of Marketing

Critical Mention

FEBRUARY 22, 2019

AI programs identify patterns in massive data sets that ultimately drive successful marketing campaigns. “In the era of big data, we have the need to mine all of that information, and humans can no longer do it alone. ” The rise of customer segmentation. ” The rise of customer segmentation.

Marketing

Marketing Data B2C Big Data

Public Relations Today

Don’t Fear The Robot: Why AI Is Good For PR And Marketing

How AI is Changing the Face of Marketing

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