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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

I happen to meet you right after the World Communication Forum in Davos, Switzerland, where you had discussions with the best PR specialists from around the world. - Our industry has undergone huge changes, but it should be noted that the changes were not the result of a pandemic, but of the growing influence of social media over the years.

Meeting 98
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Here Comes Generation Alpha: What PR Pros Need to Know About the World’s Next Age Group

PRSay

Born between 2010 and 2025 to millennial and Gen Z parents, the Alpha Generation’s first members are beginning to emerge as consumers as they enter middle school. Here’s what communicators need to know about this key, emerging group: Understanding the generation. Communicate via mobile devices. Offer transparency.

Groups 138